Comunicación digital en la nueva economía del conocimiento

Raúl Herrera-Echenique

Vol. 22 No. 1_100 (2018)
100 números de Razón y Palabra

Monographic

Digital Communication in the New Knowledge Economy

Published 2018-06-01

Raúl Herrera-Echenique

Raúl Herrera-Echenique
Director de Estrategias Corporativas de Procónsul

How to Cite

Herrera-Echenique, R. (2018). Digital Communication in the New Knowledge Economy. Razón Y Palabra, 22(1_100), 134–143. Retrieved from https://ryp.cheersportwildcats.com/index.php/ryp/article/view/1146

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Abstract

The communication presents a big development on the contribution to global economies, improving them to the generation of value. The ICTâ€™s, has become into “The paradigm” of the new century; Web, blogs, Intranet, cell phone, social nets, distance education, are the tools used by the organizations to optimize the relationships with their customers.

The knowledge economy itâ€™s more than the dotcom companies. The changes in the offer and demand, are the new ways of distributing and consuming, to implement investments and financing, changing the international relationships, all that generated for the intensive use of the ICTâ€™s and the digital contents.

Keywords

Knowledge, ICT Ìs, Relation, Change, Foxglove

PDF (Español (España))

References

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